For women in midlife ready to lose fat, build strength, and stop the Restrictive diet cycle.
You don’t need another diet plan, you need a strategy that fits your life
I don’t believe in extremes, no cutting out food groups, no obsessing over the scale, and definitely no cookie-cutter plans. I believe in strength. In fuelling your body. In building habits that fit your life, not derail it. Because midlife isn’t a setback, it’s an opportunity to get intentional about how you move, eat, and care for yourself.
My approach is about helping you feel empowered, not restricted. We focus on creating sustainable habits around strength training, balanced nutrition, and mindset so you’re not just chasing weight loss, you’re building a body that feels strong, capable, and energized for the long haul. This isn’t a quick fix. It’s a better way forward.
One that doesn’t require you to start over every MondayCERTIFIED PERSONAL TRAINER . MACROS COACH . MIDLIFE MAMA
your search ends here.
At 36, CrossFit changed the way I felt about myself and I loved it. That feeling of getting stronger, pushing myself, doing things I never thought I could, it lit a fire in me. Back then, I didn’t overthink my nutrition. I kept it pretty simple, low sugar, but otherwise I ate what I wanted. It worked for me… until it didn’t.
In 2010, I started a …
WORK WITH ME
In Person Training
We’ll focus on building real strength in a supportive, no-pressure space - just you, your goals, and a plan that works.
Online Coaching
Personalized macro coaching to help midlife women fuel for fat loss, build lean muscle, and feel strong in their skin, without restriction
Programs & Guides
Free resources, educational guides, and strength programs designed to help midlife women build muscle, lose fat, and feel confident in their body
SEE MORE FEEDBACK
What I Wish I Knew About Nutrition in 40’s
When I started CrossFit at 36, I felt empowered. I was strong, lean, and energized. It was my first real introduction to lifting heavy, and I was hooked. I loved how capable I felt and how my body changed in ways…
From Scrubs to Strength Training: Why I Changed Careers in My 40s (and Again in My 50’s)
If you told me 15 years ago I’d be coaching women through strength training and nutrition from my garage gym (with two labs at my feet), I wouldn’t have believed you. But here I am…
Got dumbbells and 20 minutes?
That’s all your need. This glute-focused workout is quick, effectife and perfect for buildeingstrengthat home or in the gym!
Hang out with me on IG @lisa.watson.fitness